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Financial Reporting
Creating and Maintaining Marketing Budgets
Marketing ROI is now more important than ever and proper management of financial resources is a key requirement for successful marketing campaigns. We make it easier for you to link your activities, campaigns, shows and events in sync with your budget so that you can report back to your CFO without having to make your way through the myriad of financial reports and spreadsheets accountants like so much.
Creating Your Marketing Budget
You can use Aprix Marketing Manager to create your marketing budget and track your financial performance. Every activity, project, or event in your marketing plan that has any cost associated with it can be entered into the Budget Module for easy tracking and reporting.
If you work with billable and non-billable projects, you can track them as well. Plan your whole budget and forecast your costs for all marketing needs, including:
- Print Advertising Placements costs
- Online Banners and Newsletter Advertisement rates
- Email Marketing charges
- Outsourcing fees
- Artwork acquisition prices
- Show registration fees
- And all your marketing expenses
Digital Asset Management
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